Tag Archive for give first economics

Copyblogger Gives First!

Give First Economics in the real world

Copyblogger.com is a great site to follow. And not just for people interested in online marketing. Even though they focus on copy writing for online marketing, their tips and advice can be applied to any writing project.

And the best part of it all? The fact that they practice Give First Economics!

Ok, you may be thinking “But anyone can give away a free newsletter. What’s so special about this one?”

Well, let me tell you what I think is so special about Copyblogger.com …

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Seth Godin Believes in Giving First!

Give First Economics in the real world

I’ve been relatively quiet about Give First Economics (GFE) – gently pointing out instances where I’ve used it, or when I want to call attention to others employing it.

Some may not think of GFE as an economic theory, but it works – and people are employing it in real world situations.

I jumped out of my chair the other night while reading Seth Godin’s blog. He talks about the typical marketing mindset, and then about his father – about giving first.

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Give First Economics – Part II

The next economic revolution

It is better to give – and companies are using that fact to thrive.

Given any market where there are five to ten major brands, two-dozen minor brands and a store label to choose from, each with specific models, features and prices – how is it that some of them sell strongly, some limp along, and others just fail? The classic theorists will answer “supply and demand”, others will chime in with market facts and figures, but most will miss the simple answer that is easy to understand – the successful ones give first.

I’ve previously discussed Give First Economics from a personal perspective, and this article will explore it from the point of view of a business. Successful businesses give value first – and make strong, lasting relationships based on it.

That’s a powerful statement, and the foundation for the material that follows.

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Give First Economics

The next economic revolution

It is better to give – and people are using that fact to thrive.

Have you ever met someone that brings out the best in themselves and others, someone you can’t help but like and admire? If you pay attention, you’ll notice that people like this all have one thing in common – they are all unselfish with their time and energy. They give their time in support of great causes, they give their financial support where it can make a difference, and they give without demanding – without the promise of something in return.

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